Is rebranding how the process looks in practice? What to watch out for? What is the recipe for success? Contents What is rebranding? Rebranding and rebranding. Worth deciding on rebranding The stages of rebranding Examples of successful image changes for rebranding How much does rebranding cost? Logos slogans visuals quotes product and packaging communication or distribution channels key recipients and even the name of the company. These elements may be modified to varying degrees in a rebrand or the size of the configuration change will vary depending on the underlying assumptions. Yet the essence of the process is always building a new wellthoughtout and effective page from the perspective of acquiring the companys customers. Branding and Rebranding The difference between rebranding and rebranding deserves to be highlighted by us in public.