Therefore in many companies several people could take care of everything and possibly replace each other. Also, hiring someone was much simpler due to the relatively general requirements of the market. Someone got approval from the Management Board, someone launched a promo on FB with a discretionary budget, someone else ordered leaflets or established cooperation with an influencer. There was usually no time for analytics in such a system. Everything was moving forward anyway, so for a few years.
No one asked questions But that s over. Today we are dealing with a completely different battlefield. Each team member must have a specialization, must be well paid and good at what they whatsapp mobile number list do. He doesn t have to be a social media ninja or content visionary of the decade. However, he must be a solid craftsman, which contrary to appearances is really difficult to do in. Everyone wants to have everything here and now without a minimum of perseverance and without working on yourself. Finding people.
Who know that Rome wasn t built in a day is extremely difficult. Due to the current complexity of marketing tools, you cannot be good at everything these days. You have to test, search, read and experience to get to know a given platform from the inside out. And sometimes this is not enough, because there is, for example, an update of the algorithm or a new company policy and. you have to do it all over again, and the use of old schemes will result in reduced effectiveness. But why do you have to be good.