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GM So we usually do it in such a way that we create a template one at the very beginning of cooperation when we want to start doing email marketing an editorial newsletter template that is linked to the from the CMS level selects articles that are to be sent to the newsletter he immediately selects the main content recommended and such a form for example in the form of a link is uploaded to some email marketing tool and then it is sent. What is a big advantage of such a solution again contextually in such newsletters you can already sew products intelligently or it can be an article simply on the list of such educational content a specific product article it can be a banner it can be anything.
From my plot such a curiosity at Social Press we also launched a tool for adding job offers probably two years ago. Agencies from all over the Polish market use it I can use it too but what is very interesting as I have been recruiting for agencies whatsapp mobile number list for two years I have not spent a single zloty on recruitment because okay there are manual recruitments using LinkedIn 'a but if I want to place an ad I put it in Social Press it goes in the editorial newsletter and reaches all really interested people who can potentially work in Content House. Well the Social Press database now has probably thirteen thousand subscribers so it's rather the majority of people within the scope of interest of the industry and related.
Elements so publishing a cyclical editorial newsletter by a company that runs a blog or company portal on the one hand it allows you to educate these recipients about content all the time and on the other hand what you also talk about very often keep this database active all the time remind users and engage them in communication what is it for what we sensitize and encourage customers to use this database wisely because you know own database using your own medium is the best database that can be but it is also worth remembering not to destroy this database with too frequent mailings mailings it should be the result of the amount of content we create and how often we want to communicate with users and also in such a way as not to spam the user with typical marketing content.